Videos & Webinars
Watch the sessions.
Recorded webinars, Coffee Chats and our Digital Advertising series. Short on time? Most sessions have an article with the key points.
Digital Advertising series
Digital Advertising 301: Advanced
Which platforms deserve your budget: Meta, Google, TikTok, connected TV and ChatGPT ads, plus daily spend, targeting and what makes creative work, with a live budget build.
Digital Advertising series
Digital Advertising 201: In Practice
For public media stations already running ads: choosing conversion events, building audience funnels, retargeting, reading attribution and judging sustainer campaigns by their lifetime value.
Digital Advertising series
Digital Advertising 101: Foundations
The essentials for public media stations starting digital ads: what to set up first, GA4, organic versus paid, choosing platforms and what to expect in year one.
Have a question about something you watched?
Get in touch with the team, or see every session on our YouTube channel.