CBA News, Events and Announcements

Webinar for Habitat for Humanity Affiliates

Join us on August 22, 2022, at 3 pm (eastern) to learn how CBA Digital Reach 360 can help you drive traffic to your affiliate’s ReStore, increasing shopping, donations, and overall awareness of your Habitat affiliate.

Annual Leadership Conference 2022

CBA is sponsoring and will attend the Annual Leadership Conference 2022, held August 8-11, at Big Sky Resort in Big Sky, Montana, organized by Cancer Support Community and Gilda’s Club.

United for Libraries Virtual 2022

CBA is proud to sponsor the United for Libraries Virtual 2022 conference, held online only, August 9-11. We love our work for public libraries, Foundations, and Friends groups!

CBA Digital Reach 360

CBA Digital Reach 360 is our turn-key service offering year-round management of Google Ad Grants and paid online advertising designed to supercharge engagement, promote programs and services, and increase fundraising.

Founded in 1976, Carl Bloom Associates is a full-service direct marketing agency. Our mission is to help organizations build their base of donors and consumers by conducting practical research and developing sound strategies and creative approaches to seamlessly integrate traditional direct mail techniques with the latest cutting-edge digital media. We work to understand what makes your organization unique and what motivates your audience, and then utilize the strategies that work best for them. This, above all, informs our work and leads to success.

What We Do

CBA knows that certain fundamental strategies allow for the most effective donor response and customer action – but we also know that every client is different, and there is no “one size fits all.” That’s why we utilize a diversified approach based on in-depth research and best practices, but customized for each organization’s brand, goals and unique audience.

Online

We blend Facebook ads, Google Ad Grants, Google Search and Video ads, YouTube ads, and more to drive the right traffic to your website. The result – greater response and revenue.

Email

Our coordinated, mobile-friendly email campaigns reach your audiences with effective messaging, providing them an easy way to make a transaction.

Direct Mail

With over 40 years of experience providing effective direct mail solutions, we are known as true industry experts – knowledge and experience you can trust.

Creative

Our creative – direct mail, email & online – is specifically tailored for you. We produce copy and design that moves your audience to act.

Production

Efficiency, accuracy and timeliness – what it takes to produce such large volume for a wide range of organizations. CBA gets the job done right and on time.

Insight

Our research, analysis and reporting provides a wealth of information and guidance. Together, we’ll map a course to growth and success.

Who We Help

Since 1976, CBA has helped over 100 organizations – both nonprofits and for-profits – effectively reach and generate support from their donors and consumers. Our diverse set of clients benefits from our expertise in both digital and offline direct marketing campaigns. They count on us to help them thrive … and we deliver.

Blog Posts

Libraries, Banned Books, Rhyming History

Libraries, Banned Books, Rhyming History

“History never repeats itself, but it does often rhyme.” - Mark Twain What’s happening right now in cities, towns, and state capitals around America, which can be described as “astroturf” campaigns of outrage over books and ideas by often uninformed people, have put...

Thank Your Donors: 4 Tips to Increase Retention

Thank Your Donors: 4 Tips to Increase Retention

When a new year begins – it's tempting to leave last year completely behind. But we must remember those who gave in the previous year with loud and proud gratitude for donors who contributed in the last few months. If, like many of the organizations CBA works with,...

Year-End Fundraising: There’s Still Time!

Year-End Fundraising: There’s Still Time!

Think it’s too late to do any year-end fundraising – or to bolster the plans you already have? Think again. The final week of December cannot be underestimated or overlooked as a time for impactful year-end giving. In fact, many nonprofits report that more than 10% of...

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