by Carl Bloom Associates | Last updated Jul 12, 2022
Imagine that Google came to you and said, “Hey, want $10,000/month in free advertising on the web?” Interested? What if they said that you could spend the $10,000 any way you want – promoting programs, news, fundraising campaigns, and more – and keep all...
by Carl Bloom Associates | Last updated Jul 8, 2022
Four critical steps your organization can take now to fare better during change It’s the word of the moment—recession. Recessions are a normal part of the economy, and while we can’t predict whether a recession will hit in one year or five years, it’s best to...
by Carl Bloom Associates | Last updated Jul 6, 2022
Original article published on Current. A recent survey of public media members found a clear marker that defines their giving habits and perceptions of public media’s value. The age of 58 — and whether a member is older or younger — is the generational divide between...
by Carl Bloom Associates | Last updated Jul 28, 2022
As fundraisers, it’s all too common to put a lot of resources into acquiring new donors. While new donor acquisition is vital to the growth of an organization, how you treat those donors once you have them has an impact on keeping fundraising income steady and on the...
by Carl Bloom Associates | Last updated Jul 6, 2022
Even though Facebook is going through a tough adolescence, it’s still the largest social media site on the planet. With 1.5 billion users and 22 billion ad clicks per year, it’s a great place to find your donors and target prospects. Whether you’re thinking of...
