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National
Library Direct
Marketing Consortium
Managed
by Carl Bloom Associates, Inc. |
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Build
a Constituency of Long Term, High Value Donors
Your
library is invited to raise unrestricted funds participating
as a member of the National Library Direct Marketing
Consortium.
Libraries
are faced with budget constraints and, at the same time,
increasing demands for services. To meet the challenge, public
libraries and foundations across America are turning to direct
response fundraising for support. Direct mail raises hundreds
of thousands of dollars each year to pay for after-school
reading programs, expand Internet access and to present community
enrichment programs. Direct mail is used successfully by
libraries in major markets as well as in smaller communities.
The
National Library Direct Mail Consortium offers these opportunities:
- Customized,
market-tested direct mail packages supported by email/online
promotions
- Access
to prospective donors without paying minimum charges
- A
turnkey service which allows you to allocate precious staff
time to cultivating your major-gift donors, writing foundation
grant applications, etc.
- Consortium
management by Carl Bloom Associates, Inc. (CBA), with a
proven track record of successful direct marketing fundraising
- Sharing
fundraising performance information among Consortium members
Founded
in 1999, the Consortium has successfully conducted numerous
direct mail acquisition and special appeal campaigns.
Download
the Fall 2006 Handbook (PDF) which contains sample packages,
production schedules and a description of services the National
Library Direct Marketing Consortium provides.
Note:
You'll need Adobe
Reader* to view the PDF.
*Adobe
Reader is free software. If it isn't installed on your computer
just click
here and follow directions to download and install.
CBA
Fall 2006 National Library Direct Marketing Consortium
Handbook and Creative Selections
View
PDF in browser (1.1 mb).
To
download to computer:
Windows - Right click on image at right and select, "save
target as".
Mac - Control or right click on image and select, "download
linked file." |
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If
you have additional questions or you would like to discuss
the program, please call Carrie Bloom at (914) 761-2800,
ext. 23, or Carl Bloom, ext. 12, during normal business hours
(9am - 5:30pm ET). You can also email us
for more information. |