Who We Serve

Since 1976, CBA has helped clients from every corner of industry and not-for-profit worlds; from public TV stations to advocacy groups, from museums to investment firms and publishers. Below is a sampling of those clients.

Read what some of our clients have to say.

Public Media

In 1976, sensing the need for public broadcasters to band together in their fundraising efforts, Carl Bloom founded our eponymous agency to achieve greater economies of scale for stations using a “cooperative” model. Because of their combined numbers, participating stations together now have access to prospect lists they didn’t before and cost advantages in print production, mailing and design.

Carl Bloom Associates has worked with dozens of public television and radio stations in the three decades since, producing millions of pieces of direct mail annually for them in a wide variety of different formats. The CBA team has consistently been called upon by PBS and public radio to participate in their annual conferences and regular panels and is considered one of the lead agencies serving public broadcasters.

Visit CBA’s Public Media Campaign Central

Some of our more recent station-partners include:

  • Arkansas Educational Television Network
  • Arizona Public Media
  • Bloomington WTIU/WFIU
  • Boston WGBH
  • Bowling Green WBGU
  • Buffalo WNED
  • Charlotte WTVI
  • Cincinnati WCET
  • Columbus WOSU
  • Connecticut Public Broadcasting Network
  • Dayton WPTD
  • Denver KBDI
  • Kent Western Reserve Public Media
  • Kentucky Educational Television
  • Louisiana Public Broadcasting
  • Milwaukee MPTV
  • Moline WQPT
  • Nashville NPT
  • New Orleans WYES
  • Norfolk WHRO
  • Rochester WXXI
  • San Diego KPBS
  • San Francisco KQED
  • Spokane KSPS
  • Syracuse WCNY
  • Topeka KTWU
  • West Palm Beach WXEL
  • Urbana WILL
  • Vermont Public Television
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Public Libraries

In this time of municipal budget cuts and decreased foundation grants, many public libraries large and small see a need to diversify their funding sources so they will no longer be as dependent on just one – especially unreliable government sources. They’re finding the answer right outside their doors: the residents of the communities they serve.

To help public libraries start and manage thier direct response fundraising programs, CBA developed The National Public Library Direct Marketing Consortium™ over a decade ago, since then helping dozens of libraries of all sizes add and retain donors and raise much-needed funds.

More about CBA’s National Public Library Direct Marketing Consortium

Some of our more recent libary-partners include:

  • Alameda County Library Foundation
  • Foundation for Baltimore County Public Library
  • Broward Public Library Foundation
  • Carnegie Library of Pittsburgh
  • Columbus Metropolitan Library Foundation
  • Hartford Public Library
  • Jacksonville Public Library Foundation
  • King County Library System Foundation
  • The Kansas City Public Library
  • Las Vegas-Clark County Library District Foundation, Inc.
  • Library Foundation of Los Angeles
  • Louisville Library Foundation
  • The Newark Public Library
  • The Oakland Public Library Foundation
  • Omaha Public Library Foundation
  • Free Library of Philadelphia Foundation
  • Pierce County Library Foundation
  • Providence Public Library
  • Queens Library Foundation
  • Richland Country Public Library Foundation
  • San Diego Public Library Foundation
  • San Jose Public Library Foundation
  • The Seattle Public Library Foundation
  • Topeka and Shawnee County Public Library, The Library Foundation
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Advocacy

Every one deserves a voice. Whether it be in our nation’s capital or in city hall. For issue-based groups looking to develop a constituency that will advocate to their friends and family, sign petitions and contact their elected officials on their behalf – and donate to support the cause – having a robust direct response fundraising program is fundamental for sustainability and future growth.

CBA is proud to have helped organizations with missions left, right and center including:

  • National Association of Railroad Passengers
  • Friends of Animals
  • The Nature Conservancy
  • Consumers Union
  • AARP
  • Public Citizen
  • National Mental Health Association
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Healthcare

Communities are grateful to have a hospital or healthcare institution nearby should they ever need one. And if they eventually do, they’re thankful it was a clean, caring and comforting experience.

Healthcare institutions have two ready-made groups that can potentially support them financially: past patients and the people in their community who value the important service they provide – whether it be a children’s hospital, clinic or research institution.

We’ve had the pleasure of launching hospitals into direct response fundraising for the first time as well as fixing and managing existing programs.

Read more about our work with hospitals and healthcare institutions here.

Some of the healthcare institutions and health-related organizations with which we’ve worked include:

  • Hospital for Special Surgery
  • St. Vincent Catholic Medical Centers Foundation
  • Lenox Hill Hospital
  • Make-A-Wish® Foundation of the Greater Bay Area
  • The Saban Free Clinic
  • Montefiore Medical Center
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Art, Culture & Museums

“We are not makers of history. We are made by history.”
- Martin Luther King, Jr.

“Art doesn’t transform. It just plain forms.”
- Roy Lichtenstein

Our history and our art is what defines us as a society. And how well we support the organizations that preserve them distinguishes us as a culture. CBA has raised funds for institutions that differ in medium, style and period of time, by identifying and defining likely donors and messages and executing artfully. Here are just a few examples of the cultutral institutions we’ve helped:

  • National Underground Freedom Center
  • The Actors Fund of America
  • Americans for the Arts
  • Arts Reach
  • National Constitution Center
  • The Hundred Year Association of New York
  • DuPage Children’s Museum
  • New York Historical Society
  • Exit Art
  • Museum of Natural History
  • Whitney Museum of American Art
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Environmental Causes and Animal Welfare

There are a lot of challenges for nonprofits today, especially those whose mission it is to care for nature’s often-forgotten friends and to keep our environment safe for future generations. Depressed economies around the world are leading to abandonment of pets and increased poaching by unscrupulous hunters as well as government and corporate neglect of their responsibilities for protection of our environment. While on the other hand, the success of the green movement has spawned hundreds of new organizations that mean well, but compete for fundraising dollars.

Many environmental organizations are using this time to take a long look at their fundraising efforts to make sure they’re smart, efficient and effective. The animals your organization rescues, reforms for which you advocate and recreation areas you protect tell an important and appealing story to potential donors. If your organization is involved in helping protect wild or domesticated animals or if it works to reverse climate change, deforestation or any of the many other man-made problems afflicting the earth, it is critical to get the most from your fundraising efforts.

CBA has helped several environmental groups grow their constituencies including:

  • Friends of Animals
  • The Nature Conservancy
  • National Association of Railroad Passengers
  • Human-i-Tees
  • North Shore Animal League
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Human & Social Services

“He who wished to secure the good of others, has already secured his own.”
- Confucius

Helping the most vulnerable proves that we’re a society that truly cares about our fellow man. And finding those individuals who want to help those help others makes it possible for charitable and social service organizations to continue doing their good works.

CBA has helped many such organizations find and grow their donorbase including:

  • The Presbyterian Church
  • Catholic Charities of San Francisco
  • Catholic Charities of Brooklyn & Queens
  • Pearl S. Buck International
  • American Jewish Services
  • Hadassah
  • American Red Cross
  • Make-A-Wish® Foundation of the Greater Bay Area
  • Ronald MacDonald House
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