If you tweet in the forest and no one was there to read it, did you really tweet at all?
Thanks to my old former colleague from Thirteen/WNET, Stephanie Patafio, for drawing my attention to a good article this morning on her LinkedIn via Twitter (although somehow she missed Facebook). As social media becomes apparently more important, it’s good to step back every once in a while and actually look at what we’re doing and what, if any, effect it’s having on our marketing and fundraising plans.
Those who know me will not be surprised when I post this to all my profiles and then re-post it with CBA’s profiles. So you may be surprised to hear me say that the major account-based social networks aren’t everyone’s cup of tea. (Read on …)